Quick facts
| Founded | 2008 |
|---|---|
| Country | UK |
| Made by | Warrior |
| Dietary status | Crunch bars contain milk, soya, gluten; Raw flapjacks HFSS-compliant; check pack per variant |
About Warrior
Warrior is a UK sports nutrition brand founded in 2008, best known for its Crunch protein bars and Raw protein flapjacks. The Crunch range delivers around 20g of protein and under 2.3g sugar per bar in a triple-layered, chocolate-coated format with whey crispies. The Raw flapjacks sit in the HFSS-compliant snack space (so they can still be sold in supermarket promotional positions under UK 2022 sugar/fat regulations). Warrior also produces the Rage Energy Shot line for pre-workout caffeine delivery. The brand is independent (not owned by a major food group) and remains one of the UK's fastest-growing protein bar brands.
The Warrior range we stock
Eight Warrior products covering the Crunch protein bar bestsellers, Raw protein flapjacks and Rage energy shots.
| Product | Profile |
|---|---|
| Crunch Salted Caramel 64g | Triple-layer chocolate bar with caramel filling, nougat core, whey crispies and milk chocolate coating |
| Crunch White Chocolate Cookie 64g | White chocolate coating, cookie pieces, nougat core. Sweet and indulgent profile |
| Crunch Birthday Cake 64g | Vanilla cake flavour with sprinkles, white chocolate coating |
| Crunch Banoffee Pie 64g | Banana-and-caramel flavour combination inspired by banoffee pie dessert |
| Crunch Choc Chip Cookie Dough 64g | Cookie-dough centre with chocolate chips through milk chocolate coating |
| Crunch Dark Chocolate Peanut Butter 64g | Peanut butter filling, dark chocolate coating. Higher cocoa intensity |
| Raw Protein Flapjack 75g | HFSS-compliant flapjack with oats and protein. Available in multiple flavours |
| Rage Energy Shot 60ml | Pre-workout caffeine shot in single-serve format |
Ingredients and allergens
Standard Warrior Crunch ingredients include maltitol milk chocolate coating (sweetener maltitol, cocoa butter, whole milk powder, cocoa mass, emulsifier soya lecithin), milk protein, collagen hydrolysate, soya crispies (soya protein isolate, rice flour, malted barley extract containing gluten), humectants (glycerol, sorbitol), soya protein isolate, palm fat, condensed milk and natural flavourings. Contains milk, soya, barley and gluten. May contain nuts, eggs and peanuts. The Crunch bars are not vegan, not dairy-free and not gluten-free. The Raw flapjacks are HFSS-compliant. None of the range is formally halal certified. Always check the back of each individual pack for the most accurate allergen and dietary information.
Who Warrior is for
Gym and fitness shoppers: the Crunch range is engineered around the post-workout protein hit (20g per bar) with significantly lower sugar than a standard chocolate bar. Pair with our Grenade Carb Killa for variety packs.
Texture-focused protein-bar fans: Warrior Crunch leans noticeably crunchier than competitors thanks to a generous portion of whey-protein crispies through the centre. Shoppers who find Grenade or other bars too dense often prefer the Warrior texture.
Low-sugar snackers: with around 2.3g of sugar per Crunch bar (versus 20g+ in a standard chocolate bar), Warrior fits cleanly into low-sugar and calorie-controlled eating patterns. Pair with our Huel range for varied complete-nutrition snacking.
Independent-brand supporters: Warrior remains independent rather than owned by a major food group like Mondelez (which owns Grenade). Shoppers who actively prefer to support independent UK brands often choose Warrior on principle.
Buy Warrior protein online in the UK
Build your basket from across the Warrior range and our wider chocolate and protein snack selections to qualify for free UK delivery over £20. Warrior pairs especially well with our Grenade Carb Killa and Huel ranges for varied protein-snack stockpiling. Order before our daily cut-off for same-day dispatch.
Warrior protein bars: frequently asked questions
How much protein is in a Warrior Crunch bar?
Each 64g Warrior Crunch protein bar contains 20g of protein, with around 2.3g of sugar and 2.3g of net (impact) carbs. This protein-to-sugar ratio puts Warrior Crunch among the strongest macro profiles in the UK protein bar market, broadly comparable to Grenade Carb Killa (20-23g protein, 1.4-2.4g sugar).
Are Warrior Crunch bars vegetarian or vegan?
Warrior Crunch bars contain whey, milk protein and collagen hydrolysate so they are not vegetarian or vegan. The collagen is derived from animal sources. Shoppers looking for plant-based protein snacks should check the Huel range, which is fully plant-based.
Are Warrior bars halal?
Warrior Crunch bars are not formally halal certified. The collagen hydrolysate ingredient is animal-derived and the source is not specified on standard UK packaging. Muslim shoppers should approach with caution and check individual pack ingredient lists. For formally halal-certified protein options, see our halal range.
Where are Warrior bars made?
Warrior protein bars are made in the United Kingdom and have been since the brand was founded in 2008. Warrior remains independent rather than being owned by a major food group, which sets it apart from Grenade (acquired by Mondelez in 2021). The brand is widely available across UK supermarkets including Asda.